The popularity of outdoor dining is continuing to grow all across the country as people enjoy spending time with friends and family in casual settings outside. Evidence of this trend is everywhere you look, with patio dining a standard feature for most bars and restaurants. A patio is not only a magnet for patrons, but also a far less expensive way to add seating when compared to brick and mortar construction.

Growing with the popularity of outdoor dining areas are restaurant patio enclosures. By adding an enclosure, a restaurant can substantially increase the number of days that patios can be used. Rain, cold and heat can be held at bay with a stylishly designed enclosure, which offers roll-up panels for ultimate flexibility throughout the seasons. Overhead fans, heaters and TV screens create all the comforts of home.

We have devoted this issue of Market Corner to the subject of restaurant patio enclosures, featuring one of many successful installations by Alpha Canvas & Awning for Red Rocks restaurant in Charlotte, N.C. Our marketing team shot a video that includes restaurant co-owner John Love extolling the many benefits of the enclosure. Alpha Canvas owners Eric and Angie Riggins discuss their approach to quality enclosure fabrication.

Also in this issue, we have included information and a video on a return-on-investment calculator that we created for our customers to help in selling enclosure projects. The calculator, which you can downloaded for your own use from this newsletter, allows you to create a custom ROI calculation that is certain to gain the attention of any restaurant owner interested in revenue growth.

Finally, we’ve included an article on the wide assortment of products we offer for patio enclosures. We pride ourselves as a one-stop shop and are confident you’ll find virtually everything you need at Trivantage for quality patio enclosure fabrication.

If you are already in the restaurant patio enclosure business, we offer our congratulations on identifying this growth opportunity. If you have not added this product option, we hope this newsletter will give you valuable information to consider for profitable expansion opportunities.